
Hollywood Sign - Black And White

by Gene Parks
Title
Hollywood Sign - Black And White
Artist
Gene Parks
Medium
Photograph
Description
The sign was erected in 1923 on the south slope of Mount Hollywood and originally read "HOLLYWOODLAND." Its purpose was to advertise the name of a new segregated housing development in the hills above the Hollywood district of Los Angeles.
In 1949, the Hollywood Chamber of Commerce began a contract with the City of Los Angeles Parks Department to repair and rebuild the sign. The contract stipulated that "LAND" be removed to spell "Hollywood" and reflect the district, not the "Hollywoodland" housing development.
In 1978, there was a public campaign to restore the landmark by Hugh Hefner, founder of Playboy magazine, the Chamber set out to replace the severely deteriorated sign with a more permanent structure.
The new letters were 45 feet (13.7 m) tall and ranged from 31 to 39 feet (9.4 to 11.9 m) wide. The new version of the sign was unveiled in November 1978.
Featured in these FAA Galleries:
- Creative Black and White Fine Art Photographs, 08 / 2021
- Images That Excite You, 02 / 2018
- Black And White Photography, 02 / 2018
- Black and White - The Art Form, 02 / 2018
Uploaded
February 8th, 2018
Statistics
Viewed 950 Times - Last Visitor from Salt Lake City, UT on 03/23/2023 at 10:27 AM
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Comments (19)

Gene Parks
Jan, thanks so much for featuring my "Hollywood Sign - Black And White" in the “Creative Black and White Fine Art Photographs" group. I appreciate your support and all of the FFA family!

Gene Parks
Thank you to the art collector from New York, NY for purchasing one of my photos to add to your art collection!

Gene Parks
John, thanks so much for featuring my "Hollywood Sign - Black And White" in the "Images That Excite You" group. I appreciate your support and all of the FFA family!

John M Bailey
Congratulations on your feature in the Fine Art America Group "Images That Excite You!"

Gene Parks
Thank you so very much Robert... your wonderful comments and support is very much appreciated!

Gene Parks
Nader, thanks so much for featuring my "Hollywood Sign - Black And White" in the "Black And White Photography" group. I appreciate your support and all of the FFA family

Gene Parks
Kelley, thanks so much for featuring my "Hollywood Sign - Black And White" in the "Black and White - The Art Form" group. I appreciate your support and all of the FFA family!

Kelley Freel-Ebner
Congratulations! Your extraordinary work has been Featured in the Fine Art America group “Black and White – The Art Form”! You are invited to archive your featured image for permanent storage and for viewing on the Discussions Page in: “2018 Member's Extraordinary Features Images Archive!” theme. Simply copy your image’s Embed URL on your image’s profile page, and paste it into the Discussion Topic site: https://fineartamerica.com/groups/black-and-white--the-art-form.html?showmessage=true&messageid=3910660